We all agree that goals are necessary for success. We all should have short-term and long-term goals. These goals should be clearly written and reviewed regularly.

Here are a few guidelines for writing effective goals.

First, your goals should be:

1. Specific.

They should have a defined endpoint or target. You should know exactly what you want to accomplish and specifically what you want to do.

Define the goals as much as possible, with no ambiguous language.

Ask yourself: Who is involved? What do I want to accomplish? Where will it be done?  Why am I doing this?  Know your reason and purpose.  The more details the better.

2. Measurable.

You should be able to measure your goals.  Ex. Losing 27 lbs. is measurable because you can weight yourself to check.

Spend time developing criteria & tools that will be used to measure your progress towards the attainment of your goal. A measurement gives feedback and lets one know when the goal is complete.

You should be able to measure the quality, quantity, timeliness and the cost.

3. Achievable or Attainable.

Your goals should be challenging but within reason. Set goals that you will be able to achieve. Ask yourself, can I attain this goal? Ex. Setting a goal to make $10,000.00 monthly in 2 weeks is not an attainable goal.

Do you have the time to dedicate to your goals? Identify goals that you have the skills and ability to achieve.

4. Realistic & Relevant.

Be realistic, but always aim high. Realistic goals are challenging, yet attainable within the given time frame.

If your goals are realistic and relevant to your life, they’ll be easier to attain or achieve. Identify the resources you’ll need and revise them when necessary.

Give yourself the opportunity to succeed by setting goals you’ll actually be able to achieve or accomplish. Be sure to consider obstacles you may need to overcome.

Let your goals be something important to you; something that inspires you.

Make sure your goals are consistent with each other and will aid in your long term goal.  Bottomline, is your goals worthwhile and will they meet your needs?

5. Timely or Time-Bound.

Your goal should include a time limit. Ex. I will complete this step by month/day/year. It will establish a sense of urgency and prompt you to have better time management.

Set a deadline for your goals using a reasonable time frame. This must be aggressive, yet realistic. Prioritize your goals and identify whether they are short or long term.

To create a sense of urgency, it’s important to identify a solid start and finish.

An entrepreneur who has S.M.A.R.T. or whose goals are specific, measurable, achievable, realistic and timely can expect to be successful if they remain focus.

Juel Daniel

Digital Online Marketer


    2 replies to "Guide To Writing S.M.A.R.T. & Effective Goals"

    • Nick Roberts

      Hi Juel – Just wanted to let you know that I found this article very informative and helpful. I guess that if you have a structure to your proposed online business it is much more likely to succeed . In addition the learning process is much easier to follow. Thanks Nick

      • jueldaniel

        Thanks for your comments, Nick. It has been proven that planning is an important element to success.

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